How a Blogger Built a 1000 Crore Business from Scratch

Subhash Chaudhary 

Starting from humble beginnings, Subhash Choudhary, co-founder and CTO of Dukaan, turned his blogging skills into a business valued at over 1000 crore. His journey from a small town in Bihar to one of India’s most influential tech entrepreneurs is inspiring for anyone interested in blogging and tech. Here’s how he did it.

Early Struggles and Inspiration

Subhash grew up in a small village in Bihar. After his father passed away, his mother supported the family by working as a tailor. She hoped that Subhash could eventually study commerce and find a stable career. Following her wishes, he went to Mumbai, but his family couldn’t afford expensive courses. An uncle noticed his natural curiosity and enrolled him in a computer institute.

Learning and Overcoming Language Barriers

Subhash faced challenges learning English and understanding technical concepts. A supportive teacher encouraged him to watch English movies to improve his language skills and immerse himself in computer studies. He started learning about every component within a computer, from Windows folders to system drivers. This self-study approach quickly made him proficient.

First Job in Tech Support

Subhash secured a job in tech support at a large company, where he helped manage servers for U.S.-based clients. Despite his language difficulties, he adapted and rose to become a technical lead, responsible for managing an entire team.

Experiencing Job Insecurity

In 2013, during an economic downturn, Subhash faced job cuts in his team. This experience highlighted the instability of employment and inspired him to find an alternative source of income. He decided to explore using his tech skills to earn money independently.

The Shift to Blogging

Initially, Subhash was unfamiliar with blogging. He researched and learned about platforms like WordPress, teaching himself how to create and host blogs. By trial and error, he built his first blog and then continued to refine his skills.

Growth and Success

Over time, his blogs began generating income. As his knowledge grew, he realized the potential to create more sophisticated websites and tech solutions, eventually co-founding Dukaan. His hard work and persistence turned this small initiative into a large-scale, profitable business.

Key Takeaways from Subhash’s Journey

  • Self-Learning: Despite limited resources, Subhash taught himself everything from English to computer science.
  • Perseverance: He didn’t let early setbacks stop him, instead he kept adapting and improving.
  • Job Security isn’t Guaranteed: The uncertainty of traditional jobs pushed him toward entrepreneurship.

Advice for Aspiring Bloggers

Subhash suggests that if you’re serious about building a career in blogging or tech, invest time in self-learning and stay committed. Don’t be discouraged by initial challenges, and always be willing to learn and adapt.

"In the beginning, focus on learning and building skills rather than chasing success. The results will follow," he says.

Subhash’s journey is a testament to how one can turn a modest start into a massive success with the right mindset and relentless effort. His story encourages everyone to explore their passions and make the most of the digital world.